Benefits of SMS Surveys
Creating a survey to be delivered by SMS is easy! Target users on the move by sending bulk SMS survey invitations. Your mobile responsive survey, when opened, will automatically configure with your respondent’s smartphone or tablet and be easy to complete.
Easy to Administer
Our SMS service couldn’t be easier. Simply send a link directly to your target audience’s phone to complete the survey.
Wide Reach
SMS is one of the most used channels available, meaning reaching consumers who use mobile devices is simple and easy.
Convenient
Your users can choose to answer the questionnaire when and where it is most suitable to them. Catch them on the train or bus to work or during their lunch hour.
Quick Analysis
Mobile survey data is collected in real time and results can be analysed instantly. SmartSurvey reporting can track responses providing meaningful ROI for future campaigns.
Increase Customer Engagement
You can enhance the way you interact with your users. Personalised messages can be tailored to meet respondents needs, based on their user history.
Tips for Designing your SMS Survey
Create customised surveys from scratch or use our ready-made templates; here are some quick tips for designing successful SMS surveys.
1. Write Thoughtfully
Create impactful introductions, remember with SMS service you only have 140 characters to make an impression – make them count!
2. Keep it Simple
Be brief, succinct and impactful. If your survey is direct and to the point, it is more likely that respondents will complete it.
3. Have a Clear Call to Action
Make it clear in the SMS message, who has sent the survey link and make sure the survey is relevant to the respondent. When creating an online questionnaire, it's important to keep your target audience in mind in order to use the appropriate terminology and ask the questions in the most effective way.
4. Test your Timings
Experiment with timings to find out which is the best day of the week or time of day to send your SMS survey link. Track your results to improve response rates.
5. Build an Online Presence
Increase traffic to your website by including relevant links.
Choose the Right Tool
SmartSurvey’s online questionnaire software is user-friendly, yet advanced and requires no technical knowledge. You can create online surveys from scratch or use one of our ready-made questionnaire templates. If you have questions about SmartSurvey, simply request a demo or contact our friendly support team.