Marketing

  • Sepsis campaign – what did it achieve?

    12th September 2018 by

    During February 2018, working in collaboration with F.E.A.T. and Finding Your Feat, we delivered a campaign to increase awareness of sepsis. The detail and background to the campaign was explained by my colleague Dawn Ferguson in her blog post on 19 March After campaign activity was complete an evaluation on the impact was undertaken by Kantar...

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  • Senior Marketing Manager (International) Job-share – Secondment Opportunity

    1st August 2018 by

    A secondment opportunity has arisen for a Senior Marketing Manager (International) job-share, in the Marketing Unit based at St Andrew’s House, Regent Road, Edinburgh. Please see Job Description: Senior Marketing Manager – International – Job Description and Application Form: Senior Marketing Manager – International – Application Form Deadline for applications has been set at 12 noon,...

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  • Would you wear leather to get ahead in the workplace?

    8th June 2018 by

    Four months ago I sat in a meeting feeling awkward and out of place. I was the only one not wearing head-to-toe leather. The other attendees smiled warmly, each too polite to ask what on earth I was doing there.

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  • GDPR  – a change to data protection law

    24th May 2018 by

    The General Data Protection Regulations comes into force on May 25, 2018, giving individuals more control over their personal data, and ensuring that organisations collect and process that information properly and securely. To find out more about GDPR, visit the Information Commissioner’s website.

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  • Youth is the Word

    27th March 2018 by

    Hi everyone, my name is Ellyce and I’m studying PR & Marketing at Queen Margaret University in Edinburgh. I recently finished a student placement in the Scottish Government’s Comms/Marketing department and I was asked to write a blog to talk about my experiences. I’ve never written a blog before so I’m going to give it...

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  • Sepsis

    19th March 2018 by

    When you hear the term sepsis, what do you think? Do you know what it is? More importantly, do you know how to recognise the symptoms? When I was asked to work on the sepsis campaign I had, rather embarrassingly, never heard of it. I had no idea who it affected, the severity of the...

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  • Teaching Makes People

    8th March 2017 by

    One day when I was 17, my history teacher wheeled in a TV and a VCR* and put on a tape of Blackadder II. While my classmates and I were thrilled to spend a lesson watching comedy instead of doing actual work, we were also bemused. Why play us a TV show rather than discuss...

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  • Dream a little dream of…unicorns?

    28th February 2017 by

    What did you dream of being when you grew up? What did you imagine the world would be like? The eight-year-old animal-loving me wanted to be a vet until I realised that there wasn’t really a farm that all poorly animals went to for a holiday. Then, I set my heart on being a journalist,...

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  • Around the World in 15 Minutes

    21st February 2017 by

    Our AboutScotland Facebook page now has more than 212,000 followers internationally.  These numbers include our UK following (over 42,000), as well as our audience in America (84,000), Canada (20,000) and Australia (10,000). My job is to share some of the best bits of Scotland with them, showcasing what our country has to offer. And our...

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  • The New Guy

    3rd February 2017 by

    Hey everyone, my name is Mike and I’m the newest member of the Marketing Team. As part of my induction I got asked if I could write a little blog about what the department is like from the new guy’s perspective. Given that one of the main parts of my new job is going to...

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